Greaves Cotton launches ‘GREAVES.NEXT, a future-ready business strategy for sustainable growth in Energy, Mobility, and Industrial Solutions
Mumbai, 06th November, 2025: Greaves Cotton Limited, one of India’s leading diversified engineering companies, today unveiled ‘GREAVES.NEXT’, a forward-looking business strategy designed to drive the company’s next phase of growth, innovation, and global relevance. The strategy positions Greaves Cotton as a future-ready engineering company focused on creating long-term value across three core areas: Energy, Mobility, and Industrial Solutions.
GREAVES.NEXT A Future-Focused Growth Strategy
Over the years, Greaves Cotton has transformed from a single-product company into a diversified, fuel-agnostic engineering powerhouse. ‘GREAVES.NEXT’ maps the roadmap for its next phase of growth across three dimensions:
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Accelerating the Core: Sustaining growth momentum in existing businesses.
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Building New Muscle: Expanding capabilities, products, and geographies.
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Expanding Horizons: Leveraging core strengths to explore new opportunities.
The strategy’s three focus areas align with the company’s core strengths and market potential:
Energy Solutions: Strengthening power generation and genset aftermarket, evolving from a product company to a full solutions provider, building robust distribution networks, and enhancing customer lifetime value.
Mobility Solutions: Covering fuel-agnostic powertrains, auto aftermarket, and components, this segment aims to deepen OEM collaborations, expand product platforms into new adjacencies, and shape the alternative fuel ecosystem.
Industrial Solutions: Developing compact platforms for emerging applications, enhancing OEM partnerships and dealer networks, and maintaining leadership in critical segments such as firefighting.
These initiatives are designed to scale Greaves Cotton’s presence in strategic and high-potential global markets, driving sustainable revenue growth over the next five years through innovation, operational excellence, and sustainability.
Parag Satpute, Managing Director and Group CEO, Greaves Cotton Limited, said:
“For over 165 years, Greaves Cotton has powered India’s progress. With ‘GREAVES.NEXT’, we are charting the next phase of growth as a future-ready engineering company delivering reliable products, sustainable technologies, and customer-centric solutions. Our goal is to create long-term value for all stakeholders while contributing meaningfully to India’s industrial growth and energy transition.”
The new strategy brings sharper focus and greater accountability across all business segments of Greaves Cotton. Strengthened by leadership depth, digital enablement, operational agility, and enhanced R&D investment, Greaves Coton is well-positioned to accelerate its next phase of growth. By leveraging its proven engineering and technology capabilities, the Company aims to drive innovation in low-emission, energy-efficient, and sustainable products, creating lasting value for customers in India and global markets alike.
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